Monitoring and collecting data from Google Analytics

Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications. Google Analytics gives you the digital analytics tools you need to analyze data from all touchpoints in one place, for a deeper understanding of the customer experience. You can then share the insights that matter with your whole organization.

More information on: https://analytics.google.com

Installation

This integration can be enabled on the Third party page under Datasources in the sidebar of your CoScale application. Please follow the instructions inside the application, if you require any assistance please don’t hesitate to contact us.

Metrics

Google Analytics / Conversions

Name Unit Dimensions
Goal Abandonment Rate % Account, Property, Goal
Goal Completions goals/h Account, Property, Goal
Goal Conversion Rate % Account, Property, Goal
Goal Value value/h Account, Property, Goal

Google Analytics / Ecommerce metrics

Name Unit Dimensions
Average Order Value   Account, Property
Average QTY   Account, Property
Buy-to-Detail Rate % Account, Property
Cart-to-Detail Rate % Account, Property
Ecommerce Conversion Rate % Account, Property
Internal Promotion Clicks clicks/h Account, Property
Internal Promotion CTR % Account, Property
Internal Promotion Views views/h Account, Property
Per Session Value   Account, Property
Product List CTR % Account, Property
Product Revenue per Purchase   Account, Property
Refunds refunds/h Account, Property
Revenue per User   Account, Property
Total Value value/h Account, Property
Transactions transactions/h Account, Property
Transactions per User   Account, Property

Google Analytics / Global metrics

Name Unit Dimensions
Bounce rate % Account, Property
New sessions % Account, Property
Pages / Session   Account, Property
Pageviews views/h Account, Property
Session duration s Account, Property
Sessions sessions/h Account, Property
Users users/h Account, Property